Archive for May, 2009

Written on May 1, 2009 by Howard Newman

Lisa Alexander to speak at Poconos Tourism Day May 13

Lisa Alexander, Director of Corporate Social Responsibility (CSR) for Integrated Green Building Solutions, will be a featured speaker at the 15th annual Pocono Mountains Tourism Day on May 13 at the Shawnee Inn and Golf Resort (Shawnee on Delaware, Penn.).

The theme of this year’s event is “Turning Green into Green,” focusing on how the tourism industry can save money through energy conservation and other “green” strategies.

Corporate Social Responsibility is a form of corporate self-regulation integrated into a business model. Through CSR, businesses assume responsibility for the impact of their activities on the environment, consumers, employees and the public.

Alexander will make a presentation, moderate two panels and run afternoon workshops for this event, which runs from 7:45 a.m. to 3:15 p.m. She will demonstrate how local tourism can benefit from CSR.

Integrated Green is a Natick, Massachusetts-headquartered firm that provides consulting services and economical solutions for sustainable building projects, including construction waste management, recycling, and “green” building operations.

For further information
Contact Martin Cohn at 617-962-3136.